How this Removals Company Started Ranking #1 Hot Tub Removal Seattle

Discover how we did it.

About The Project

Northwest Labor Industries is a junk removal company located in Seattle. It is known for its hot tub and junk removal with a industry wide, lowest price guaranteed. The firm now has hundreds of five star Google and Yelp reviews. The removal company has over 17 years with hot tub removal which we knew could be used as a unique selling point. 

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The Challenge

North West Labor Industries’ Objective was to increase their number of removals by improving their local and organic search results 

Solutions

With all the competition in the Junk Removal industry, we need to seperate Northwest Labor Industry from the hundreds of results. 

This involved conducting a competitor analysis of their current website as well as their competition. This was followed by a technical review of the website to match Googles standards. As a result the main focus shifted to created specific pages for each of their service and rewrite existing pages to rank #1 in their local area.

Website Redesign

Recognizing the need for a more appealing and user-friendly website, we opted for a redesign, particularly focusing on the homepage. 

Opting for a modern and professional look, we introduced a clear navigation menu for simple navigation. The service pages underwent a redesign, each dedicated to a specific service within Seattle. This included services for Everett, Lynnwood and more. 

Local SEO

To show up for results in their local area, we made sure to optimise their Google My Business Profile.

Our local SEO strategy included updating information, business descriptions, weekly posting,  and encouraging clients to leave positive reviews, as a result boosting their rankings.

Conversions

A key aspect of achieving more leads, calls, and removal bookings is establishing a well-defined conversion funnel on the website. 

One of the main changes was adding  Calls to Action (CTAs) throughout the site. These CTAs guide customers to prompt a call, as encouraged by a free estimate.

Results We Achieved:

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